Thursday, December 26, 2019

The Evolution of Personal Selling - Free Essay Example

Sample details Pages: 7 Words: 1974 Downloads: 6 Date added: 2017/06/26 Category Marketing Essay Type Analytical essay Did you like this example? The Evolution of Personal Selling Definition of Personal Selling Person-to-person communication with a prospect for building personal relationships with another party which salesperson attempts to persuade a buyer to make a purchase, that results in both parties obtaining value. Personal selling is also a part of the Consultative Selling Model (Manning 2014). Personal selling is a process of: Developing relationships Discovering needs Matching products with needs Communicating benefits Involves three prescriptions: Don’t waste time! Our writers will create an original "The Evolution of Personal Selling" essay for you Create order Adopt the marketing concept Value personal selling Assume the role of problem solver or partner Marketing concept It refers to the business decision-making, organization and management of marketing activities, which is a corporate business philosophy. It is an idea, an attitude, or a corporate way of thinking. The key to achieving organizational goals is to correctly determine the target market needs and wants, and more effectively than the competition. by study how to adapt and stimulate consumer demand, and then to meet this needs and wants by transferring goods or services to consumers, and finally achieve the sale. Reason of Personal Selling Evolved Increased competition Increased customer demand Selling has moved from peddling to long-term relationships, consultative selling, and value-added partnering (Manning 2014). These changes have been prompted by the emergence of a marketing concept. Modern marketing concept is showing a trend of diversification objectives, not only the pursuit of quantity of goods sold, but also the pursuit of more high-quality targets, such as identifying prospects, positioning your product, handling objections, establishing commitment and building relationships that lead to future sales. Production Orientation (early 19thcentury). During this period, those companies organize and make use of all resources, focus on everything in its power to increase productivity and expand distribution reach, and reduce costs. Production-oriented organization will focus primarily on increased production and lower costs through mass production and in order to create economies of scale. Characteristics à ¢Ã¢â€š ¬Ã‚ ¢ The basic strategy is reducing prod uct costs and increase profit purposes. à ¢Ã¢â€š ¬Ã‚ ¢ Marketing myopia: Short sighted and inward looking approach to marketing that focuses on the needs of the firm instead of defining the firm and its products in terms of the customers needs and wants (Levitt 1960). à ¢Ã¢â€š ¬Ã‹Å"If You Built It, They Will Comeà ¢Ã¢â€š ¬Ã¢â€ž ¢ The line in the movie was If you build it, he will come (Field of Dreams, 1989). And it was said by a voice telling a corn farmer. He then interprets this as an instruction to builds a baseball field in the middle of his cornfield. When the field is done, Thousands of people come from miles away to see the games. This business philosophy showing that if you believe the impossible, the incredible can come true. Obviously, the typical production concept is what we produce, we sell what. which guiding the marketing activities. Consumers are forced to accept goods on the market, thus forming a sellers market. In a sellers market conditions, produ cers do not have to worry about product sales do not go out. Therefore, the main concern to the operators are not sales but production. Although the production-oriented concept formed in the early development of commodity economy, but lack of overall marketing awareness. Selling Orientation (mid 19thcentury) At this stage the total commodity production has exceeded market demand. Objective is to sell as many products as they could, often ignore a clear margin. Products are sold rather than bought. Salesperson are committed to the promotion of products and advertising campaigns, in order to persuade, and even force the consumer to buy. Characteristics à ¢Ã¢â€š ¬Ã‚ ¢ The specific performance: I will sell anything, just trying to get people to buy anything. à ¢Ã¢â€š ¬Ã‚ ¢ Actively selling and heavy promotion to induce consumers to buy products. Commoditization emerged The product life cycle shows that, as product categories mature, they reaches a commodity status . Some customers get used to the great quality and service provided and begin to view the product as a commodity. Once this happens, the salespersonà ¢Ã¢â€š ¬Ã¢â€ž ¢s perceived value is diminished and price became the distinguishing competitive advantage. Value-added services is used to keep customers focused on value rather than price. Limited opportunity for salespeople of competing products to persuade consumers that they should switch model or brand by providing relevant comparative information and, perhaps, by providing risk-reducing guarantees. Salespeople are requires to demonstrate a differential advantage of one of their products over the competition. Effect of Competition Competition has greatly increased in most product areas, and demand for quality, value and service by customers has risen sharply. In fast moving consumer goods (FMCG) markets, it tends to be driven by competitive or retailer pressures. Pricing decision, particularly short-term tactical price ch anges, are often made as a direct response to the actions of competitors To gain further market share, salesperson must use other pricing tactics such as economy or penetration. This method can have some setbacks as it could leave the product at a high price against the competition (Kent 2004). In todayà ¢Ã¢â€š ¬Ã¢â€ž ¢s competitive world, it is more important than ever to implement a market orientated strategy. In this digital age customers are able to research the products available on the market fairly quickly. If an organization does not offer customers what they are looking for (product and customer service), they will buy from a competitor that does. The customer defined the business (Drucker 1964). Marketing Orientation (late 19thcentury present) Formed in the 1950s. The concept that the key to achieving business goals is to discovering and understanding the target markets needs and desires, and more effective than its competitors, and salesperson do everything possible to satisfy the needs and desires of target market. Characteristics à ¢Ã¢â€š ¬Ã‚ ¢ Marketing orientation refers to a business or organization based on market demand to develop a operational plans. à ¢Ã¢â€š ¬Ã‚ ¢ The corporationà ¢Ã¢â€š ¬Ã¢â€ž ¢s goal should be to meet the customers needs and desires Difference between Production orientation and marketing orientation Marketing orientation is the history of enterprise marketing management thinking, a huge breakthrough, compared with the traditional concept of operations, with the following differences: The production orientation places the production and sales center, marketing orientation places customer demand for the center; The production orientation strengthening sales functions, sell products to achieve profits, but marketing orientation marketing by fully meet customer demand; The production orientation is a short-term stimulus, to obtained large number of sales profits in short-term, marketing orientation meets customer needs through a comprehensive, long-term stability of the profits earned. Sales marketing Interface Scholars have pointed to many problem areas that may af ¬Ãƒ ¢Ã¢â€š ¬Ã… ¡ict this interface. For example, researchers point to interfunctional con ¬Ãƒ ¢Ã¢â€š ¬Ã… ¡icts, differences in goal orientation, tension regarding standardization and adaptation, and marketersà ¢Ã¢â€š ¬Ã¢â€ž ¢ disconnectedness from market conditions as problem areas. Similarly, scholars indicate that turf barriers and differences in culture or thought worlds pose challenges within this interface and strain the relationships between sales and marketing (Dewsnap and Jobber 2000; Homburg and Jensen 2007). Scholars also emphasize that better collaboration between sales and marketing can enhance a  ¬Ãƒâ€šÃ‚ rms ability to provide better customer value (Guenzi and Troilo 2007) The relationship between sales and marketing The sales efforts influence, and are influenced by, decisions taken on the ingredients of a companyà ¢Ã¢â€š ¬Ã¢â€ž ¢s marketing mix, which i n turn affect its overall marketing efforts. It is essential, therefore, that sales and marketing be fully integrated. In addition to changes in organizational structure, the influence of the marketing function and the increased professional approach taken to sales has meant that the nature and role of this activity has changed. Selling and sales management are now concerned with the analysis of customers needs and wants, with the provision of benefits, to satisfy these needs and wants (Kotler, Philip and Keller, L. Kevin 2012). As with all parts of the marketing mix, the personal selling function is not a stand-alone element, but one that must be considered in the light of overall marketing strategy. At the product level, two major marketing considerations are the choice of target market and the creation of a differential advantage. Both of these decisions impact on personal selling. Marketing Concept Yields Marketing Mix The marketing mix is a set of controllable, tact ical marketing tools that consists of everything the firm can do to influence the demand for its product (Don E. Schultz 2005). These possibilities can be organized into four groups: PRODUCT: Branding and brand image in particular are important as these provide reassurance for a customer and facilitate relatively easy brand choice. Many products are standard building materials but adding value to the product is important to personal selling. Methods: price levels, credit terms, price changes, discounts PRICE: Adjusting the price has a profound impact on the marketing strategy, and depending on theprice elasticityof the product, often it will affect thedemandand sales as well. Salesperson has to set the appropriate price which is the amount of money the customer willing to pay for the products and services. Methods: features, packaging, quality, range PROMOTION: To allow the customer aware of the presence in market to enhance popularity of the company. Provide informat ion to the customer such as function and feature of the product and how to get the product. To encourage the purchase or sale of a product. Methods: advertising, publicity, sales promotion, personal selling, sponsorship PLACE: Involve all those activities required to move goods and materials into the factory, through the factory and to the final consumer. It often take place through intermediaries. The channel can be used as a sales strategy that will be focusing on the high quality products offered and the ability to offer customer satisfaction. Methods: inventory, channels of distribution, number of intermediaries Important Role of Personal Selling Every salesperson must decide how much time and money to invest in each of the four areas of the marketing mix. Since the beginning of the marketing concept, personal selling has evolved (Manning 2014). Evolution of personal selling Sales and Marketing Emphasis Selling Emphasis Marketing Era Begins (1950s) Organizations determine needs and wants of target markets and adapt themselves to delivering desired satisfaction; product orientation is replaced by a customer orientation More organizations recognize salesperson is in a position to collect product, market, service information concerning the buyerà ¢Ã¢â€š ¬Ã¢â€ž ¢s needs Consultative Selling Era Emerges (Late 1960s to early 1970s) Salespeople are becoming diagnosticians of customersà ¢Ã¢â€š ¬Ã¢â€ž ¢ needs as well as consultants offering well-considered recommendations; mass markets are breaking into target markets Buyer needs identified thru two-way communication Information giving negotiation tactics replace manipulation Consultative Selling In, the late 1960s and early 1970s, is an extension of the marketing concept (Manning 2014). The sales person assumes the role of consultant and offers well-considered recommendations. Negotiation replaces manipulation as the salesperson sets the stage for a long-term partnership. The salespeople who have adopted consultative selling possess a keen ability to listen, define the customerà ¢Ã¢â€š ¬Ã¢â€ž ¢s problems, and offer one or more solutions. Service, retail, manufacturing, and wholesale firms that embrace the marketing concept already have adopted or are currently adopting consultative-selling practices. Features of consultative selling are as follows: Customer is a person to be served, not a prospect to be sold. Two-way communication identifies customerà ¢Ã¢â€š ¬Ã¢â€ž ¢s needs; no high-pressure sales presentation. Emphasis on need identification, problem solving, and negotiation instead of manipulation. Emphasis on service at every phase of the personal-selling process. Conclusions The evolution of personal selling have been outlined and discussed as an extension of the marketing concept. As selling and sales management face increasing competition and shorter deadlines, salesperson must discover more effective ways to meet the needs and wants of the customer. Sales efforts influence and are influenced by, the marketing orientation of an organization. The implications of consultative selling has emerged as a form of personal selling within the marketing orientated organization for sales activities and the role of selling in the marketing program have been demonstrated. One of the most significant developments in modern business thinking and practice has been the development of the marketing concept. Companies have moved from being production orientated, through being sales orientated to being market orientated. (Jobber and Lancaster, 2012)

Wednesday, December 18, 2019

Keynote Address Argumentative Analysis - 1512 Words

2004 DNC Keynote Address: Argumentative Analysis On July 27, 2004, Barack Obama delivered a keynote address at the Democratic National Convention that catapulted him onto the national stage and decidedly set in motion the rest of his political career. In it, Obama addresses controversial topics while simultaneously maintaining an underlying theme of collaboration and common experiences. His arguments can be comprehensively analyzed following the Toulmin model of argumentation. This model consists primarily of a claim, which is the assertion the rhetor attempts to prove, supporting evidence for the claim, and a warrant connecting the evidence to the claim. Secondary elements of this model include backing supporting the warrant, the†¦show more content†¦Obama later references himself, describing â€Å"the hope of a skinny kid with a funny name who believes that America has a place for him too,† and declares that â€Å"it is that fundamental belief -- I am my brother’s keeper, I am my sister’s keeper -- that makes this country work.† Here, he addresses the religious section of his audience with a reference to the Bible, but only after first establishing the more generalized idea in non-religious terms. In doing so, he effectively unites the religious and non-religious members of the audience with a shared belief. These instances all serve as evidence for the fundamental claim that Americans are all united, despite having different life experiences. Though Obama never explicitly states as much, the implied warrant is that it is our individualism that unites us over the things we have in common. He bases his argument on the assumption that the audience is empathetic and able to understand the circumstances of others’ lives. Not every American is a Marine, but much of the population can relate to the feelings of patriotism that Seamus expressed to Obama, and almost everyone can relate to that â€Å"skinny kid† with a desire to find a place in society. The backing f or this warrant is that although we lead incredibly different lives, we can all relate to other Americans on certain basic issues, like empathy, hope, and patriotism. Obama goes on to qualify his claim of unity, stating that â€Å"we are

Tuesday, December 10, 2019

Market Development and Asset Growth †Free Samples to Students

Question: Discuss about the Market Development and Asset Growth. Answer: Introduction Venture boat is one of the oldest organizations in private boat manufacturing industry in Australia. They are known for manufacturing small sized and luxurious boat. Moreover, they enjoy the status of market leader in Australia. However, in the recent time, they are facing barriers in operating in their existing market. This is due to the reason that, the technologies being used by them in their production process is outdated compared to their newly entrant competitors. Moreover, the recent initiation of regulations by the government regarding the banning of boat having certain designs is also reducing the marketing opportunities for them. Thus, this report will discuss about various opportunities and threats for them along with few recommendations to enhance their business performance. The expertise that they are having in this business is one of their key strengths. This is due to the reason that, they have seen and evaluated the market more effectively than their competitors. Thus, they will have more idea about the requirement of the market. Due to their presence in the market for many years, they have generated a positive goodwill and reputation in the market. Thus, their brand equity is more compared to their competitors, which can be effectively leveraged. Outdated technologies being used by them are trailing them behind in the competition. Their competitors are using more updated and latest technologies in the market. The low level of motivation and morale of the employees is also responsible for the reduction in effectiveness. The organizational performance is getting hampered due to this reason. The global market is having huge opportunities for them. Economy of the developing countries is growing at a rapid pace and thus the purchasing power of the customer is increasing. Thus, the market potential of Ventura boat will be huge in the developing countries. The legal regulations in the developing counties are not as strict as in Australia and thus, they will face less legal barriers in marketing and selling their products. Initiation of strict rules in banning the boats of having certain designs by the government of Australia is reducing the market potentiality for them. They will have less amount of product portfolio to offer to their customers. Using of outdated technologies in the manufacturing process is hampering their effectiveness in competing with their competitors. Thus, the current requirement of the customers is not being met effectively by them. It will pose serious issue for them in near future. Analysis of opportunities for Ventura boat As discussed earlier, the global market is having huge opportunities for them. The global economy especially the economy of the developing countries is growing rapidly. Thus, it is a good opportunity for them to showcase their products in these countries (Herstad, Aslesen and Ebersberger 2014). Moreover, in the recent times, majority of the countries are being influenced by the global culture and thus culture of having private luxury boats is receiving attention in the recent years in the developing countries. Thus, entering the international market will help them to tap the growing global opportunities as well as enhancing their brand equity brand exposure. The key threat being faced by Ventura boat is initiation of the strict regulations by the government of Australia regarding boats of having some certain designs. Thus, it will reduce the variation of their product portfolio. Eventually the reduction in the variation of the product portfolio will in turn reduce their competitive advantages in the market (Kumar et al. 2013). In future they will have less number of products to offer to their customers. Moreover, the taste and preference pattern of the customers is changing rapidly, which is cannot be met effectively by them due to their use of outdated technologies. Thus, the latest requirement of the customers will not be met by their products and more customers will shift for their competitors. Recommendations through Ansoffs matrix Ansoff matrix helps in determining recommendations for the business organizations in expanding their market portfolio. In the case of Ventura boat, there can be three options for them in relation to the Ansoff matrix to enhance their business portfolio in the market. The following sections will discuss about the recommended steps. The first option should be the product development. This will involve initiation of new product or variant in order to further penetrate in the existing market (Ernst, Hoyer and Rubasaamen 2013). Ventura boat can introduce boats having new design to meet the government regulations and current market taste. This will help them in penetrating further in the Australian market (Baker 2014). It will involve less cost compared to other recommended steps. This is due to the reason that they already have the expertise in manufacturing boat and thus it will be easy to introduce new variants for them. The second recommended step for them should be the market development (Titman, Wei and Xie 2013). As discussed earlier, the market potential of private boat is increasing in the developing countries with having less government regulations. Hence, they can foray in to foreign markets with their existing product portfolio (Morrissey and Udomkerdmongkol 2012). This will enhance their business potentiality. It will also help them in enhancing their global business identity and equity. The last recommended step will be the diversification. This concept will involve more cost and more market potentiality for Ventura boat (Chen et al. 2014). This is due to the reason that if they can diversify their business in any other related sectors, then their product portfolio will get diversified and they can be able to cater to more number of customers (Lien and Li 2013). It will also help them in gaining competitive advantages from the market due to the reason that they will have more business sectors to delegate their business risks rather than depending on single business line. Conclusion Thus, it can be concluded that Ventura boat is facing business challenges in the recent years in meeting the current requirement of the market. External threats such as strict government regulations are also creating barriers in their business activities. Accordingly, recommended steps are being discussed in this report and it is being expected that effective implementation of the recommended steps will help to enhance their business effectiveness. Reference Baker, M.J., 2014. Marketing strategy and management. Palgrave Macmillan. Chen, Y., Jiang, Y., Wang, C. and Chung Hsu, W., 2014. How do resources and diversification strategy explain the performance consequences of internationalization?. Management Decision, 52(5), pp.897-915. Ernst, H., Hoyer, W.D. and Rbsaamen, C., 2013, May. Sales, marketing, and research-and-development cooperation across new product development stages: implications for success. American Marketing Association. Herstad, S.J., Aslesen, H.W. and Ebersberger, B., 2014. On industrial knowledge bases, commercial opportunities and global innovation network linkages. Research Policy, 43(3), pp.495-504. Kumar, V., Jones, E., Venkatesan, R. and Leone, R.P., 2013, May. Is market orientation a source of sustainable competitive advantage or simply the cost of competing?. American Marketing Association. Lien, Y.C. and Li, S., 2013. Does diversification add firm value in emerging economies? Effect of corporate governance. Journal of Business Research, 66(12), pp.2425-2430. Morrissey, O. and Udomkerdmongkol, M., 2012. Governance, private investment and foreign direct investment in developing countries. World development, 40(3), pp.437-445. Titman, S., Wei, K.J. and Xie, F., 2013. Market development and the asset growth effect: International evidence. Journal of Financial and Quantitative Analysis, 48(5), pp.1405-1432.

Tuesday, December 3, 2019

Martin Luther Essays (1350 words) - Martin Luther,

Martin Luther The Reformation began in October 1517 when Martin Luther wrote his 95 theses. Luther was a well-educated son of a miner who earns the right as a middle class by working hard. Luther became a monk and while sitting in the tower outhouse he was inspired by Romans 1:17 ?The just shall live by faith alone. This encourages him to challenge the church by using this as his thesis for Luther's theology. In 1521 he was excommunicated but he became a national hero because even though his opinions were not new they gave people new hope. One of the first items he did was to say that the Roman Catholic Church was being an Italian church exploiting the Germans. Since Germany was eager to get rid of Rome they accept this idea. Second if the people quit making payments to Rome and took back their lands they had allot to gain. There were other reasons but as you can see this made the people eager to believe and following Luther. At first the lower classes were excited by Luther's rebellion against pa pal authority believing that has someone standing behind them. This made the lower class revolted against there lords and Luther who was discussed by this wrote ?Against the Murdering, Thieving Hordes of Peasants. So in the end the lower class came to hate him. Around the same time a man named Ulrich Zwingli who was a humanist and interpreted the bible by reason preach reform also. He differ from Luther as he was more humane he said ?heaven would welcome admirable Jews and heathen. His style of reform could have been more well known if he was not killed in the a battle in Switzerland. Along the same time came John Calvin, he studied law and scholasticism and rejected Catholicism. He wrote a book were he stated his views against them. He believed in a Trinitarian God, divinity of Christ, resurrection after death, in the sacraments of baptism and the Eucharist. In his ?Doctrine of the Elect? which was held in high regards by his followers, he stated Since God knows all and is all powerful, he knows the future and does not let anything happen that is against his will. Which is why someone people are selected for damnation and some for election. He puts bans on gambling, singing dancing. The council had enough with his strict teachings and kicked him out of Geneva only to have to ask him back when the council starting being taken over by the Catholics. Since there was no discipline the bible became the law. There was horrible punishment for breaking the law and even a few try to fight back( Huguenots) but they were out numbered. The Counter- Reformation began in Spain and was the church's response to the reformation. The church had to find away to revitalize itself so it decided to establish a new order (Jesuits which was founded by Ignatius Loyola), start a inquisition in Spain and other low countries, They started ?Council of Trent? and finally the Baroque period supported and brought prestige to the church. In 1480 Ferdinand & Isabella re-established the inquisition as a modern form of crusade to wipe out converted Moslems and Jews. Paul III was the first of the reform popes. He felt that there was a need for reform and staffed his papal only with him of high integrity even though he had four illegitimate children. During this time in England a man named Henry VIII was king. This was a man who didn't waste money but built up the treasury try monastery confiscation. He was one who helped create a new upper class, which was loyal to the crown, which gave them money. He also made the split from Rome smoothly with the help of Thomas Cromwell. Henry III was succeeded by his son Edward VI and then best known for his daughter Mary who burned 300 people. This earned her the name Bloody Mary and made people hate Catholicism. In Germany was a place for religious wars. Imperialists vs. League of Sckmalkalden which was just one. Then there was the Thirty Years war which was from 1618-1648 which was the

Wednesday, November 27, 2019

Using PHP and HTML on the Same Page

Using PHP and HTML on the Same Page Want to add HTML to a PHP file? While HTML and PHP are two separate programming languages, you might want to use both of them on the same page to take advantage of what they both offer. With one or both of these methods, you can easily embed HTML code in your PHP pages to format them better and make them more user-friendly. The method you choose depends on your specific situation. HTML in PHP Your first option is to build the page like a normal HTML web page with HTML tags, but instead of stopping there, use separate PHP tags to wrap up the PHP code. You can even put the PHP code in the middle if you close and reopen the ?php  and ? tags. This method is especially useful if you have a lot of HTML code but want to also include PHP. Heres an example of putting the HTML outside of the tags (PHP is bold here for emphasis): html titleHTML with PHP/title body h1My Example/h1 ?php//your PHP code goes here? bHere is some more HTML/b ?php //more PHP code ? /body /html As you can see, you can use any HTML you want without doing anything special or extra in your PHP file, as long as its outside and separate from the PHP tags. In other words, if you want to insert PHP code into an HTML file, just write the PHP anywhere you want (so long as theyre inside the PHP tags). Open a PHP tag with  ?php  and then close it with  ?  like you see above. Use PRINT or ECHO This other way is basically the opposite; its how youd add HTML to a PHP file with PRINT or ECHO, where either command is used to simply print HTML on the page. With this method, you can include the HTML inside of the PHP tags. This is a good method to use for adding HTML to PHP if you only have a line or so to do. In this example,  the HTML areas are bold: ?php Echo html;EchotitleHTML With PHP/title;EchobMy Example/b;//your php code herePrintiPrint works too!/i; ? Much like the first example, PHP still works here regardless of using PRINT or ECHO to write HTML because the PHP code is still contained inside the proper PHP tags.

Saturday, November 23, 2019

sociological imagination essays

sociological imagination essays The "Sociological Imagination" was introduced by C. Wright Mills in 1959. Sociological imagination refers to the relationship between individual troubles and the large social forces that are the driving forces behind them. The intent of the sociological imagination is to see the bigger picture within which individuals live their lives; to recognize personal troubles and public issues as two aspects of a single process. Sociological imagination helps the individual to understand the society in which they live in by moving the individual away from reality and looking beyond the picture it self. By doing so it helps to show the strong link between an individual's personal life and the society in which they live. The sociological imagination requires us to engage in the study of an individuals biography; but to place that biography in the larger context of the history and tradition of the society in which that individual lives. By acknowledging the relation between history and biography we can see how personal troubles and social problems are connected. Many times people fail to see their own biographies as being correlated to the larger public of society. Mills wrote that we find troubles within the character of the individual and within the range of his immediate relations with others. The intermediate is the individuals social environment. Public issues, or social problems, exist in the impersonal structures, institutions, and processes of society. Mills suggests that with the sociological imagination we can see how troubles and issues are related, how troubles experienced privately can be connected to public issues located in the structure of society. Mills argued that in order to avoid becoming victims of a large, seemingly distant event; we must learn to understand the relationship between private troubles and social issues. For example if a small group of people in a society were unemployed, then o...

Thursday, November 21, 2019

Annual advertising and public relations programme Essay

Annual advertising and public relations programme - Essay Example If we talk about the major benefits of developing and executing an advertising campaign for a company, we come to know that there are various benefits that a company can achieve by implementing a well-structured and strategic advertising plan related to its products and services. Mckenna (1991) states, â€Å"When you own a market, you lead the market†. Some of the benefits include achievement of market dominance, communicating a change in the product line, increase in the market share, competitive edge, market penetration, seasonal promotions, and increased awareness among the people about the products and services being provided by the company. The name of the company is Car World and it is a well-established company belonging to the automobile industry of Oman. Car World deals with manufacturing and distribution of local cars. Some types of the vehicles, which the company manufactures, include mini trucks, family vans, and trucks. American Motor Corporation (AMC), which is an American automobile company, carries out some of the key manufacturing processes of the Car World’s cars. The product for which I am going to develop the advertising plan is Salome Family Van. Salome van is a new product manufactured by the Car World in collaboration with AMC. Salome van is a 7-seater vehicle, which is an economical car for the large families. People should buy this car because of its cost-effective price, beautiful shape, and capacity to hold a large number of people at a time. This car consumes very less amount of fuel as compared to other competitors such as Raxel Motors and Raymon Cars. The market share of the cars manufactured by the Car World is 35% in 1300cc engines, which is a good market share in the automobile industry of Oman. Kayne (n.d.) states, â€Å"Marketing strategies differ depending on the product, target market and

Wednesday, November 20, 2019

Are We Ready for Another Catastrophe Research Paper

Are We Ready for Another Catastrophe - Research Paper Example On the federal level, government agency reports by FEMA (Federal Emergency Management Agency) and CDC (Centers for Disease and Control Prevention) will be examined by looking at decisive changes on emergency response and preparedness. On the State level, emergency management in disaster prone areas such as Florida, Texas, New York, and Mississippi will also be looked upon. Lastly, on the local level, steps taken by the community to prepare itself for major catastrophe will be examined. According to Perry & Lindell (2003), emergency preparedness refers to the readiness of a political jurisdiction to react constructively to threats from the environment in a way that minimizes the negative consequences of impact for the health and safety of the individuals and the integrity and functioning of physical structures and systems1. However, this definition does not encompass the entire scope of disasters that we face in modern society. Among these catastrophes are nuclear power plant emergencies, cyber terrorism, bio terrorism, and other man-made disasters. As such, a broader definition was provided by Nursing Clinics of America on its issue on Disaster Management and Response (2005), stating that emergency preparedness is the â€Å"comprehensive knowledge, skills, abilities and actions needed to prepare for and respond to threatened, actual, or suspected chemical, biological, radiological, nuclear or explosive incidents, man-made incidents, natural disasters or other related events.†

Sunday, November 17, 2019

Success In Writing Essay Example for Free

Success In Writing Essay Everyday more and more people try to make a profession in being a successful writer. In this passage, aspiring writer Melusina Fay Peirce writes to novelist Marian Evans Lewes asking if beginning writing at thirty is too old. Evans is moved by this letter and responds mentioning thirty is not too old. In the letter, she comments that even an accomplished writer such as herself is rarely satisfied with hours of work. It is impossible to be an accomplished writer without having years of wisdom behind you. Throughout the passage, she utilizes various persuasive techniques such as refutation and analogies in order to depict novice work as tasteless. In Lewes response to Peirce, she incorporates many rhetorical strategies in order to convey that writers must prepare to be unsatisfied and must not be concerned about flattery because success in writing comes only with maturity. In the beginning of the letter, Evans uses a plethora of rhetorical strategies which suggest that in order to be a writer one must be ready to be unsatisfied. Evans declares her consciousness is not of the triumphant kind. Beginning her letter with a refutation immediately conveys that being a writer is a difficult life. Although one may put hours of hard work into a novel, satisfaction is not always achieved. She then states that Exultation is a dream before achievement and rarely comes after. Evans suggests that she often fancies admiration before her work is finished only to encounter a deficiency of praise after. While Lewes may be a praised writer, she shocks Peirce when saying she is rarely commended for her work; writers dreams are seldom met. When encountering the lack of the praise writers such as Evans tend to feel like a poor husk. Evans uses this word to convey the emptiness in which she feels after writing. One always feels like it is possible to create better work but doesnt know where to look. She then continues on and inquire to Peirce Does these seem melancholy?. This rhetorical question implies that these feelings of incompleteness and emptiness are far less melancholy than self-flattery. This connects to the refutation at the beginning of the paragraph stating that writers seldom feel triumphant. Using the various strategies, Evans conveys that to be a writer one must not be concerned about flattery and must be prepared to be unfulfilled. In the next paragraph, Evans refutes Peirces main concern of being too old to start writing by giving support to the idea that success come with maturity. Lewes responds by mentioning not to fancy yourself old because you are thirty, or to regret you have not written anything. This refutation replies to Peirces concern that she is too old and tells Peirce not to worry. She then states that it does not even matter if one hasnt written anything prior to being an established writer. Lewes then mentions that the writing of a young writer is no better than trashy, unripe fruit. The underdeveloped fruit mirrors the underdeveloped minds and writing of the young writers. He then states that there is nothing worse than a writer who has exhausted himself. One cannot burn out writing all of their material while young. A successful writer needs to be patient, as triumph in literature comes with experience in everyday life. Towards the end of the letter, Evans reflects that when she was young she began a sort of writing which had no great glory belonging to it, but which she felt certain she could do faithfully and well. This anecdote also works as an emotional appeal as it sympathizes with Peircr, implying mutual feelings both writers felt while young. Evans suggests that mature and older writers are more patient in their writing, consequently producing better works. Evans is very persuasive in her position which states achievements in writings will come along with maturity. In Lewess letter to Peirce, she includes numerous persuasive techniques in order to convey that writers must prepare to be unsatisfied and must not be concerned about flattery because success in writing only comes with maturity. Evanss main point is that one is never too old to begin writing. An aspiring writer shouldnt hold back on account that they havent produced descent works in the past. Wisdom, compassion and insight all come with years of aging and are needed to produce successful writing.

Friday, November 15, 2019

An Analysis of Up in Michigan Essay -- Up in Michigan Essays

An Analysis of Up in Michigan My choosing this story for an analysis is based on what I think is the very American feeling there is to this short story. The title alone has this American ring to it: Up in Michigan. From the start settling the story deep into the soil of the country. The title seems like the beginning of an old tale, once upon a time up in Michigan†¦it ends there and propels the "unfinished", never settled way of the story along. And at the same time it signifies that this is just another story, told a hundred times before. The story is set in a very small town, which plays a great role in the way the characters interact with one another. The two main characters of the story get presented each in their little paragraph in the beginning of the story. Their way of meeting each other is, one gets the feeling, not by chance, but rather because the town is so small that they could never avoid meeting each other. A phrase like "One day she found that she liked it he way the hair was black †¦"(p.59) indicates that the girl Liz' falling in love with Jim the blacksmith is not the falling in love of a metropolitan person who is marked by the many choices of a bigger environment. Liz's love or interest in Jim comes from there being no other it seems and so with time she has developed an interest in him that is totally based on a picture she makes of him in her mind. What is significant here is the obvious difference in the way the two characters are described by Hemingway. Liz likes Jim very much; Jim just likes her face. She thinks about him all the time; he never thinks of her. There is a basic unbalan... ... the death of a young girls dreams, it is at the same time the initiation of a life. It is the simple act of growing up, moving into another world, where nothing is as you dream it will be. Where bitterness is an unescapeable part of your life. Where your hair can not always be neat and your clothes might get dirty sometimes. The fact that Jim lies unconscious on the dock as if he now has the role of the dead buck, just emphasizes Liz coming to consciousness about her own life. She rises from the battlefield like a heroine, at first she shakes Jim in the fainting hope that there might be a way to get back. ("†¦shook him once more just to make sure"), but then realizing her fate she stoically takes of her coat and as an imitation of the Pieta-figure puts her coat over her past life, that in the figure of the drunken Jim, has passed away.

Tuesday, November 12, 2019

Nursing research that improve patient outcome Essay

Identify one area of nursing research that has improved patient outcomes. State the study and its impact on patient care. How have these findings changed your nursing practice? . Nurses and other healthcare personnel are able to use the skills learned through evidence based research to decrease a patient’s length of stay, decreases morbidity and mortality, and healthcare cost. Nursing research is a scientific process that validates and refines existing knowledge and generates new knowledge that directly and indirectly influences nursing practice (Burns & Grove, 2011) Extensive research is needed to develop sound empirical knowledge for synthesis into the best research evidence needed for practice. This research evidence might be synthesized to develop guidelines, standards, protocols, or policies to direct the implementation of a variety of nursing interventions (Burns & Grove, 2011) One example of nursing research that has patient outcomes is through the use of foley insertio n causing UTI( Urinary tract infection) . The presence of a urinary catheter is the most important risk factor for bacteriuria. Once a catheter is placed, the daily incidence of bacteriuria is 3-10%. Between 10% and 30% of patients who undergo short-term catheterization (ie, 2-4 days) develop bacteriuria and are asymptomatic. Between 90% and 100% of patients who undergo long-term catheterization develop bacteriuria. About 80% of nosocomial UTIs are related to urethral catheterization; only 5-10% are related to genitourinary manipulation Risk factors for bacteriuria in patients who are catheterized include longer duration of catheterization, colonization of the drainage bag, diarrhea, diabetes, absence of antibiotics, female gender, renal insufficiency, errors in catheter care, catheterization late in the hospital course, and immunocompromised or debilitated states.(emedicine.medscape.com). These strategies include an indwelling catheter has been in place for more than 2 weeks at the onset of catheter-associated UTI and remains indicated, the catheter should be replaced to promote continued resolution of symptoms and to reduce the risk of subsequent catheter-associated infection Catheter use and duration should be minimized in all patients, especially those at higher risk for catheter-associated UTI (eg, women, elderly persons, and patients with impaired immunity (CDC, 2009)

Sunday, November 10, 2019

Ancient Greek and Roman Republic Political Developments Essay

Throughout history there have been countless individuals who have etched their experiences and depictions of events during their lifetime. The legendary Greek poet, Homer, is a perfect example of an individual who encompassed his culture into his writing. In the Iliad Homer unknowingly stated, â€Å"A generation of men is like a generation of leaves; the wind scatters some leaves upon the ground, while others the burgeoning wood brings forth- and the season of spring comes on. So of men one generation springs forth and another ceases†. This powerful statement shows the influence a generation of men could make. Similar to the leaves scattered upon the ground, the Ancient Greek and Roman Republic imprinted their political ideals for generations to come. Like spring, new precedents have been established with the intention of preserving and advancing those statutes that the ancient world has instilled in history. Both Ancient Greece and the Roman Republic have made countless political developments, especially in division of power, legislation and execution of power. To begin, both the Ancient Greek and Roman Republic have made several political developments in the division of power. Both the Roman Republic and Ancient Greece had a domestic strife over who should possess the power of its’ respected commonwealth. Despite experiencing comparable internal turmoil, both civilizations divergently developed solutions to end the power struggle. Initially, Ancient Greece had several forms of government. During the Mycenaean period (2000-1200BC) the majority of Greece consisted of monarchies. A monarchy is a form of government in which a king or queen has absolute power. Therefore all political power was held by one individual. Unfortunately, the city Mycenae was burned down, and there was a vast influx new invaders into Greece, the Mycenaean period reached its demise. Around the 8th century, poleis began to flourish in Greece. The polis according to Spielvogel, was a â€Å"community of citizens where all political, economic, social, cultural, and religious activities were focused†. Eventually more colonies began to establish their own independent poleis. As a result, each polis formed their own ideal of politics and government. Following the conclusion of monarchies, many oligarchies were established. Oligarchies were mainly aristocratic governments that held complete authority. The best example of an oligarchy is Sparta. As Spielvogel describes, Sparta was governed by two kings from two different families. In addition to the two kings there was a council of twenty-eight elders who were called, â€Å"gerousia†. Plus, there was an assembly of men, â€Å"apaella† and 5 â€Å"ephors† who were like judges. All 4 components were essential to divide the ruling power of Sparta. Unfortunately, oligarchies were neither as popular nor successful in other parts of Greece. Many citizens were disenchanted with oligarchies and tyrants began to try and take power. According to Spielvogel, tyranny in Ancient Greece was referred, to â€Å"rulers who seized power by force and who were not subject to law. † However, tyranny did not last because it began to resemble a monarchy. Again, the community did not want one individual to hold all of the power. As Theognis of Megora proposed: Their utter disregard of right or wrong, or truth or nonour-out of such a throng. Never imagine you can choose a just or steady friend, or faithful in his trust. But Change your habits! Let them go their way! One example would be the Cleisthenes who overthrew the tyrant Hippas. Cleisthenes reformed Athens pave the way for democracy. Just like the end of Hippias tyranny, many other regions experienced the new opportunity for more citizen participation in community affairs. Thus, tyranny opened the doors for democracy. By establishing the end of the reign of tyranny the opportunity to seize political power was manifested. As a result, a new model of government was erected, democracy. Democracy is a form of government run by the people or elected representatives. The first democratic government was created in Athens, in 510BC. Spielvogel explains that after the tyrannical reign of Hippias, the reform of Cleisthenes established the basis for Athenian Democracy. Spielvogel further describes the division of power in the nation. Cleisthenes made the demes, villages, and townships of Attic the basic units of political life. From there, ten tribes chose fifty members to form The Council of Five Hundred. The Council of Five Hundred controlled foreign and financial affairs and prepared the business for the assembly. Finally, the assembly consisted of male citizens who had the authority to pass laws after an open debate. By giving the citizens the power to make decisions, democracy was formed. Like Ancient Greece, The Roman Republic began as a monarchy. Many believed that many nobles overthrew the reign of Servius Tulius to maintain their position of power. After the demise of the monarchy, the Roman Republic developed an aristocratic republic which was run by an assembly of adult males who were controlled by the wealthiest citizens. Spielvogel proclaims that the wealthiest citizens elected the officials. The Senate then advised these officials. Therefore all political power was retained by wealthy men. As Sallust stated, â€Å"As soon as wealth came to be a mark of distinction and an easy way to renown, military commands and political power, virtue began to decline. This exemplifies that all the political power was held by those who were wealthy rather than those who encompassed the right qualities and values to represent the public. As a result, Rome was divided into two groups; patricians and plebeians. Both groups were citizens and able to vote. However only patricians could hold governmental offices. To distribute the power wi thin the plebeians, the Tribunes of the Plebs and the Council of the Plebs were created. Furthermore after the establishment of the Hortenson Law, both divisions could hold governmental offices. Spielvogel pronounced not only were positions created to control the sovereignty but roles were developed to maintain the right relationship between the state and the gods, â€Å"pantiffs†. All important acts of the state had to be approved by the gods. According to Spielvogel, around the 2nd century the senate was the dominate governing body of the Roman Republic. The senate was controlled by individuals in a high social class. As a result there was political turmoil over the rights and political power amongst the populares, opitimates, and equestrians. Spielvogel explains that around 133 BC the reform of Tiberius Gracchus began. He sought to help the small farmer. Unfortunately he was murdered, and his brother Gaius Gracchus took over. Gaius disrupted the dynamic of the senate by replacing some senators with equites. This strategic move allowed the equites to have more political power. According to Spielvogel a member of the nobiles, Sulla, decided to â€Å"eliminate most of the powers of the popular assemblies and the tribunes of the plebs and restore the senators to the jury of the courts†. In the last 50 years of the republic many leaders came along changing the division of power for the nation. For instance, after Sulla, Crassus and Pompey restored the power of the tribunes and allowed equites back on the jury courts. This allowed the populares to have more political power. By the populares maintaining political power, they tried to distribute more political pull that benefitted the urban plebs. This demonstrates the need for more political power for the common citizen by using representatives. Afterwards there were several political leaders such as Caesar who used the senate and state as marionettes to manipulate the political system to favor their supporting party. But ultimately it was Octavius who ended the Roman republic by becoming Emperor. Next, Ancient Greece made political developments in legislation. As Spielvogel explains, Sparta underwent a legal reform when Lycurgus created a code of laws. From the very beginning of a Spartan’s life it was a legal requirement for the state to inspect the child. The unfit children were left for dead while others were forced into military preparation and then duty when they became of age. This was one of the first noted developments in legislation which promoted a stance for the support of the military. Laws were even established regarding clothing to promote resilience in warlike conditions. According to Xenephon Instead of making them effeminate with a variety of clothes his rule was to habituate them to a single garment the whole year through, thinking that so they would be better prepared to withstand the variations of heat and cold Another big development was the Reform of Solon. Solon changed political legislation when he eliminated birth as being a qualifier to hold office. He then created a class system based upon wealth. As Solon claimed, â€Å"I gave o the mass of the people such rank as befitted their need. † He did not allow the poorest class to hold any political office. As Spielvogel states, Solon made it possible for male citizens to bring court charges against any magistrate suspected of a crime. These were big political legislation developments because it promoted citizen involvement in public affairs. Another reform that strengthened citizen participation wa s Cleisthenes’ reform. This was a major step in political legislation because it allowed for the assembly to have the final say in passing laws. This new law set the groundwork for democracy. The Roman Republic also made many strives in legislation. According to Spielvogel in 450 B. C. the Twelve Tables of Law which included the procedures for going to court; provisions on family, women, and divorce, regulations concerning private property, rules governing relationships and injuries to others; and the provision prohibiting intermarriage between patricians an plebeians This was very important because it created uproar from the plebeians and caused a clash between the social orders. In response to this, the Hortensian law was established. This crucial law forced both social orders to follow all plebiscitas and allowed plebeians to hold office. This was an important development because it allowed for change in office and binded the community together. The Plebeians and patricians were now allowed to interact together in politics to strengthen society. According to Spielvogel, in response for the need of special laws the ius gentium was created. These laws applied to both foreigners and natives. Furthermore ius natural was established which formed the Roman law according to basic principles. Another major legislation that changed politics was Tiberius’s land reform bill. This bill redistributed the land and gave it to the landless. This shift allowed for more power for the equites. The legislative developments in the ancient world created a legal system and created order in a land full of diverse citizens. By establishing lawfulness and creating positions societies have been able to build upon this outline. For instance as Polybius stated The people then are the only court to decide matters of life and death; and even in cases where the penalty is money, if the sum to be assessed is sufficiently serious, and especially when the accused have held the higher magistracies In addition, Ancient Greece made political developments in execution of power. Execution of power is referred to the individual or group of individuals who influence the state. The military executed the power in Sparta. The military controlled every aspect of life in Sparta. A male citizen was forced to be in the military and was bred to die for their country. This was an important development because it was the first example of forced military participation. After years of kings and tyrants having sole command of the public, a swarm of reforms rumbled through the cities which tried to reclaim the power from the exclusive leader. Finally, around 500BC, Athens decided to transition the main executer of power to its people. The male citizens had the final word in passing laws. This was important and became a blue print for future nations. The Roman republic also made developments. In the beginning of the Republic it was the aristocrats who had control of the republic. For instance, the patricians held all political offices; as a result they decided to execute their power to favor the wealthy. Unhappy with the decisions made by the patricians, the Plebeians tried to execute their power and established the Twelve Tables of Law. Following this more laws were created, and Plebeians finally made it on the senate in order to gain authority and make judgments that would aid their social class. After the second century BC, two types of leaders came to power and tried to execute their ideals. The optimates fought to maintain nobile control domination of the senate, while the populares tried to distinguish the reign of the aristocrats. Eventually, equites finally received power and distributed the land to the landless. All of these struggles to execute power demonstrated how the public and the wealth influence political stances and government. Ultimately, Ancient Greece and the Roman Republic have made an impact in political developments including the division of power, legislation, and execution of power. The efforts of these former societies did not happen overnight or in vein. Like the famous proverb, â€Å"Rome wasn’t built in a day†, and neither were early political developments. Political developments in both of these ancient worlds had a snowball effect, where new advancements spread like wild fires to neighboring nations. As Homer said, â€Å"Captive Greece took captive her rude conqueror†. This exemplifies that even when a new society is formed it builds upon the structure of its precursor and makes advancements. These ancient developments are the framework for politics today. Without these developments, today’s world would be a very different place.

Friday, November 8, 2019

Free Essays on Robert Browning

Robert Browning’s poem â€Å"My last Duchess† is spoken from the perspective of the Duke and conveys the Dukes personality through the literary form of a dramatic monologue. It involves a fictional account of the Duke addressing an envoy from the Count to talk of details for the hopeful marriage to the Count’s daughter. The subtitle of this monologue is â€Å"Ferrara,† which suggests an historical reference to Alfonso II, the fifth Duke of Ferrara in Italy in the mid-sixteenth century. The objective of the Duke is to attempt to sway the envoy’s opinion of himself to obtain the maximum dowry possible in pursuit of this marriage. The reader is directed to imagine the Duke walking with the envoy through his art gallery and the Duke stops to show him a painting of his last Duchess that is presently covered by a curtain. â€Å"Since none puts by / the curtain I have drawn for you, but I† (9-10). This curtain is the first reference to the Dukes selfish, jealous, and protective traits. The Duke uses the curtain as a method of controlling his wife, even after her death. Other men admiring her beauty was unacceptable, so by hiding the painting behind a curtain, he controls who is allowed to gaze upon her. â€Å"Sir, ‘twas not / her husband’s presence only, called that spot / of joy into the Duchess’ cheek† (13-15). The Duke mentions the blush on the cheek that the duchess has in the painting and assumes that Fr Pandolf, the painter, was attracted to the Duchess and possibly paid her a compliment. â€Å"Her mantle laps Over my lady’s wrist too much,’ or ‘Paint Must never hope to reproduce the faint Half-flush that dies along her throat.† (16-19) The Duke assumes that Fr Pandolf was most likely flirting with the Duchess and that she was flirting back with him. This demonstrates that the Duke was extremely jealous and could not stand to have his wife admired by other men. The Duke is not happy with the manner in w... Free Essays on Robert Browning Free Essays on Robert Browning Robert Browning’s poem â€Å"My last Duchess† is spoken from the perspective of the Duke and conveys the Dukes personality through the literary form of a dramatic monologue. It involves a fictional account of the Duke addressing an envoy from the Count to talk of details for the hopeful marriage to the Count’s daughter. The subtitle of this monologue is â€Å"Ferrara,† which suggests an historical reference to Alfonso II, the fifth Duke of Ferrara in Italy in the mid-sixteenth century. The objective of the Duke is to attempt to sway the envoy’s opinion of himself to obtain the maximum dowry possible in pursuit of this marriage. The reader is directed to imagine the Duke walking with the envoy through his art gallery and the Duke stops to show him a painting of his last Duchess that is presently covered by a curtain. â€Å"Since none puts by / the curtain I have drawn for you, but I† (9-10). This curtain is the first reference to the Dukes selfish, jealous, and protective traits. The Duke uses the curtain as a method of controlling his wife, even after her death. Other men admiring her beauty was unacceptable, so by hiding the painting behind a curtain, he controls who is allowed to gaze upon her. â€Å"Sir, ‘twas not / her husband’s presence only, called that spot / of joy into the Duchess’ cheek† (13-15). The Duke mentions the blush on the cheek that the duchess has in the painting and assumes that Fr Pandolf, the painter, was attracted to the Duchess and possibly paid her a compliment. â€Å"Her mantle laps Over my lady’s wrist too much,’ or ‘Paint Must never hope to reproduce the faint Half-flush that dies along her throat.† (16-19) The Duke assumes that Fr Pandolf was most likely flirting with the Duchess and that she was flirting back with him. This demonstrates that the Duke was extremely jealous and could not stand to have his wife admired by other men. The Duke is not happy with the manner in w...

Tuesday, November 5, 2019

Funny Good Morning Quotes to Wake up Smiling To

Funny Good Morning Quotes to Wake up Smiling To The alarm goes off. You put it on snooze, trying to grab some shut-eye for the last time. And then you wake up with a start, as you realize that you are already late for work. Does this scenario sound familiar?  Many of us wake up every day under a dark cloud. We sleepwalk through the morning routine of bath and breakfast. Even after getting fully dressed, we look longingly at the bed.If its typical for you feel woozy and barely able to open your eyelids before your morning dose of caffeine, read these funny good morning quotes and start your day with smiles and giggles. A hearty laugh can fill you up with enough endorphin to recharge you for the day ahead. Famous Morning-Themed Quotes Winston ChurchillI may be drunk, Miss, but in the morning I will be sober and you will still be ugly.Robert FrostThe brain is a wonderful organ; it starts working the moment you get up in the morning and does not stop until you get into the office.William FeatherEarly morning cheerfulness can be extremely obnoxious.Steven WrightI got up one morning and couldnt find my socks, so I called Information. She said, Hello, Information. I said, I cant find my socks. She said, Theyre behind the couch. And they were!:Bob DoleYou feel a little older in the morning. By noon I feel about 55.Dale EarnhardtI woke up this morning, and I still don’t believe I won the Daytona 500.Henry David ThoreauThere is no snooze button on a cat who wants breakfast.Groucho MarxOne morning I shot an elephant in my pajamas. How he got into my pajamas I’ll never know.Benjamin FranklinI wake up every morning at nine and grab for the morning paper. Then I look at the obituary page. If my name is not on it , I get up. Will RogersThe man with the best job in the country is the vice-president. All he has to do is get up every morning and say, How is the president?Mitch HedbergI recently took up ice sculpting. Last night I made an ice cube. This morning I made 12, I was prolific.Steven WrightWhen I woke up this morning my girlfriend asked me, Did you sleep good? I said No, I made a few mistakes.Bill GatesJust in terms of allocation of time resources, religion is not very efficient. There’s a lot more I could be doing on a Sunday morning.Henry David ThoreauI have a great deal of company in the house, especially in the morning when nobody calls.Rodney DangerfieldMy mother had morning sickness after I was born.Rodney DangerfieldThis morning when I put on my underwear I could hear the fruit-of-the-loom guys laughing at me.Colin PowellIt ain’t as bad as you think. It will look better in the morning.Frank SinatraI feel sorry for people who don’t drink. When they wake up in the morning, that’s as good as they’re going to feel all day. Lyndon B. JohnsonIf one morning I walked on top of the water across the Potomac River, the headline that afternoon would read: President Can’t Swim.Jim CarreyThat’s the trouble with being me. At this point, nobody gives a damn what my problem is. I could literally have a tumor on the side of my head and they’d be like, ‘Yeah, big deal. I’d eat a tumor every morning for the kinda money you’re pulling down.’Ray BradburyEvery morning I jump out of bed and step on a landmine. The landmine is me. After the explosion, I spent the rest of the day putting the pieces together.Jeff FoxworthyMy father-in-law gets up at 5 o’clock in the morning and watches the Discovery Channel. I don’t know why there’s this big rush to do this.Gabriel Garcia MarquezThe problem with marriage is that it ends every night after making love, and it must be rebuilt every morning before breakfast.Ozzy OsbourneSomebody said to me this morning, ‘ To what do you attribute your longevity?’ I don’t know. I mean, I couldn’t have planned my life out better. By all accounts, I should be dead! The abuse I put my body through the drugs, the alcohol, the lifestyle I’ve lived the last 30 years! Seth MacFarlaneSome of those more out-there jokes were written in the wee hours of the morning. Somehow, they remained funny the next day.Zora Neale HurstonIt seems to me that trying to live without friends is like milking a bear to get cream for your morning coffee. It is a whole lot of trouble, and then not worth much after you get it.Mick JaggerYou wake up in the morning and you look at your old spoon, and you say to yourself, ‘Mick, it’s time to get yourself a new spoon.’ And you do.Carl SandburgIn these times you have to be an optimist to open your eyes when you awake in the morning.Emo PhilipsWhen I wake up in the morning, I just can’t get started until I’ve had that first, piping hot pot of coffee. Oh, I’ve tried other enemas.Bob DoleYou feel a little older in the morning. By noon I feel about 55.Michael J. FoxI’m going to marry a Jewish woman because I like the idea of getting up Sunday morning and going to the deli.Rose Kennedy Make sure you never, never argue at night. You just lose a good night’s sleep, and you can’t settle anything until morning anyway. Honore de BalzacA good husband is never the first to go to sleep at night or the last to awake in the morning.Robert OrbenEvery morning I get up and look through the Forbes list of the richest people in America. If I’m not there, I go to work.

Sunday, November 3, 2019

Prevention of mental ,emotional disorders in youth Article

Prevention of mental ,emotional disorders in youth - Article Example Some of the disadvantages the society face include the failure to complete high school along with high alcohol dependence, teenagers becoming pregnant and many other problems for the youth and the society. There are many preventive steps and actions which are taken into account for improving this undesirable situation and for the improvement of the mental health of the people. The mental disorders are particularly caused by the focus being majorly on the well being rather than the illness and disorders. The promotions which take place majorly from the mental health being promoted as not only to improve the conditions of the mental problems but also to improve and promote self esteem and well being amongst the people. These promotions help in improving mental abilities of the people. Now when it comes to the behavioral preventions it talks about the steps taken to eliminate youth pregnancy. There are also proper parental training institutions along with schools where there are class rooms for the training of the substance abuse. It is crucial for the communities to promote preventions of risky sexual behavior and aggressive nature of the teenagers. Psychiatric problems are common from preventions to eliminate the increasing depression problems along with the schizophrenia which is in the young people. Social problems such as divorce and alcohol usage can be added here. Also it is important to keep in account the social problems which arise due to such mental and behavioral disorders which include poverty, family problems and the conflicts between married couples. There are various committees which are working for improving the situation which include the verdict of the experts who talk about the information which is gathered along with the child maltreatment and how the children and the teenagers can achieve academic success. There are

Friday, November 1, 2019

Summury for an article Essay Example | Topics and Well Written Essays - 750 words

Summury for an article - Essay Example On the other hand, stocks that performed well in the past will perform poorly in the next 3-5 years. The authors engaged in seeking the actual cause of the long-term reversals in the performance of stock prices that has been evidentially documented. The authors find that one of the basic and readily available information (the 52-week high price), explains the momentum changes in the profit earnings of stocks. Further, the contribution of the authors goes further to find that nearness to the 52-week high price or farness from the 52-week high price are the major phenomena that cause the stock prices to change minimally. 2. The nearness to the 52-week high price is a better predictor of the future returns for the individual stocks, as well as a better predictor of whether the stocks have experienced extremity in past returns, more than the use of the past stock prices. Despite the authors having o measure three different hypotheses, the intention is not to seek which one turns out true and which one does not. The authors focus on the relationship between the 52-week high price and each of the hypotheses phenomena. In order to measure the effect of the 52-week high price on the changes in the stock market for individual stocks, data relating tom the CRSP stocks is collected and used. The authors collected data related to the CRSP stocks for the 38 year period running between 1963 and 2001. The monthly returns are calculated based on two different approaches; the Jegadeesh and Titman (JT) Approach and the Moskowitz and Grinblatt (MG) Approach, and then compared to the nearness to the 52-week high price. The JG Approach and MT Approach measure the past performance of stocks, as the value-weighted industry return for a 6 months period. The MG approach uses the past performance of stocks within an industry to rank them, such that three stock portfolios are formed. The top30%

Wednesday, October 30, 2019

John smith 2 Essay Example | Topics and Well Written Essays - 250 words

John smith 2 - Essay Example However, after suffering from burns from gun powder he returned to England to receive treatment, never to return to the ‘new world’ again. He died at the age of 51 years (Apva.org). The site portrays topics on colonization, war for independence, business for profit motive through the Virginia company as well as diseases. There is a picture of Smith to the right of the page and above it at the top right corner there is an artifact looking like a broken medallion. The medallion has a picture which looks like that of Smith. On the other hand, there are extra links which offer more information about Jamestown, history, resources, publications, findings, and exhibits. The interactive features of this site include a platform for support, contact information of the site creators and a video link at the bottom of the page. The site has interesting graphics that are user friendly. The information is very enlighting and it offers an insight on the history that many people are not aware of. However, I fail to understand how Smith was a survivor in every extreme situation he was in. The most interesting things are how Smith survived and how he was a lucky man to having beautiful women and more so how adventurous and a leader he was. However, there is bias in the information that Smith was a boastful man while no literature can clearly account how he was. Conclusively, the site is educative, interesting and I would recommend for others to explore

Monday, October 28, 2019

India Unity Essay Example for Free

India Unity Essay India is land of variety. There is great variety in variety of aspects. The languages, lifestyles, religions, habits, geography, climates, cultures might be different but still they unite us into an invisible frame, the frame of Indianism. Diversity is there in every aspect of India, a land that encloses 1,222,559 sq. meters of land and is home to more than one billion people. As such stats imply, there ought to be diversity, but this does not always imply that there are differences. Rather, India is a land where in spite of so much of diversity, there is still unity. Be it the joining of hands for a mission or against it, Indians have always shows great unity. There have also been instances where people have fought against each other for some reason or the other but such cases do break out in all countries, so India being a niche of such diversity can be excused for once! India wont be India if not for this diversity. If India means Kanchivaram sadi then India also means Pashmina shawl. If India means extreme hot climate of the south India, then India also means the snow covered mountains of the north India. If India means the desert of Rajasthan then India also means the highest rainfall grounds of Assam! Such diversity is also found in the school of minds, where one stands for the motion, another stands against it. This means an added advantage, because while one is looking at the positive aspects of a side, other is hunting for the counterpart negatives. The diversity of India has a great edge over the plain unanimously joint countries! It might be speculated that is just another starry eyed optimist opinion, but then if we didnt differ wouldnt we be non-Indians

Saturday, October 26, 2019

Change Within Characters in Sophocles Antigone Essay examples -- Soph

Change Within Characters in Sophocles' Antigone Antigone is about how King Creon rules that Polynices the traitor is not to be buried, but his sister Antigone defies the order. She is caught, and sentenced by Creon to be buried alive - even though she is betrothed to his son Haemon. After the blind prophet Tiresias proves that the gods are on Antigone's side, Creon changes his mind - but too late. He goes first to bury Polynices, but Antigone has already hanged herself. When Creon arrives at the tomb, Haemon attacks him and then kills himself. When the news of their death is reported, Creon's wife Eurydice takes her own life. Creon is alone in his life, full of guilt. The major characters in Antigone in my opinion are Antigone and Creon. Both undergo very major dramatic changes in their life. Antigone’s changes are mainly linked to the themes of the position of women as a Greek and the theme of the individual versus the state and divine law versus human law. Creon’s changes are mainly linked to the themes Conscience versus Law and the threat of tyranny. Both of their changes to themselves also inflict a change on the other. Both also undergo changes because of their pride and what actions it causes them to do. Pride and its effects are a central part of Antigone. It is a trait despised by the gods, who bring suffering to the proud, but to the Greek mind pride is also a part of greatness. Both Antigone and Creon are incredibly proud, making it impossible for either one of them to back down once they have taken a stand. Pride is part of what makes Antigone heroic. Creon realizes that in the end when he is completely alone in his life because everyone is dead. His pride had caused him to lose everyth... ... despicable if the order of the state demands it. Antigone's insistence on her desire in face of state power brings ruin into Thebes and to Creon specifically. With the death of his family, Creon is left utterly alone in the palace. His throne even robs him of his mourning, the king and his pace sadly shuttling off to a cabinet meeting after the announcement of the family's deaths. Antigone and Creon both undergo many changes to their personality, their beliefs, and their ways of living. But in the end it is only Creon who has the ability to change his life and keep on living it in a more respectable and more understanding way. But Creon has to live with the deaths and his fatal mistakes that he has made. Antigone has a very short time to adapt to the changes in her life but she does not see much point because she has been sentenced to a very slow death.

Thursday, October 24, 2019

Are there differences in the forms of Christianity and Judaism that are dominant in both the East and the West?

I would like to disagree with the statement that there are differences in the forms of Christianity and Judaism that are dominant in both the East and the West. Religion is a ritualistic institution. The rules, belief systems and also the goals of each specific religion are agreed upon and standardized across the globe. Whatever differences are seen between each are simply variations that come as a result of culture. There are cultural differences inherent between every nation. The difference is not a result of religion changing forms but of people having different ethnic traditions and cultural backgrounds.These alter religion only in the fringes, in the aspects where the most basic and core functions of the said religion are not applicable. For example, languages used in different Christian churches are different. This can result in a slightly different message but in the end there is only one core message: Jesus Christ is the Lord and Savior. Judaism, a stricter religious form tha n Christianity, is much the same in the West and in the East. Again, the difference lies only in the cultural difference and the developmental changes that occur as a result of being in different places.However, the skeleton, the framework, of the religion still holds true and thus I believe that there are no specific differences between Eastern and Western versions of religion except for cultural factors which cannot be helped and which do not affect the basic essence of religion Comment on James Otis’ response: I agree that the underlying values and traditions of teachings of religions like Christianity are essentially the same across the West and the East. The presentation of Otis’ ideas, however, seems to be confusing in that they try to tie up the different religions with one another.The problem is not the differences between religions but rather the difference between the practice of these religions in the West and in the East. I also disagree with the fact that slavery, self-preservation, and becoming a free nation are reasons for watered down versions of morality in the West. There are many nations in the East that were colonized by Western powers. Being colonies, most of the natives in these countries were subjected to statuses much like slaves in the East and were also at the receiving end of a strife for self-preservation and freedom.Following the logic of slavery, self preservation and free nationhood in the West, morals in the East should also have been watered down. This reasoning, therefore, does not hold and there is no reason to believe that these are the reasons for the differences of practice in Western and Eastern versions of Christianity and Judaism. It is a matter of culture and tradition and not of issues of nationhood and the like. QUESTION # 2 Response: I don’t think it’s fair that there should be a comparison of importance of people’s lives. However, in my opinion, Alexander the Great was able to con tribute the most to the development of Asia.Although he was a conqueror and although he subjugated different nations of Asia, he was also what I would consider to be the first instrument of globalization. He did not only encourage the interaction of cultures but he also established a unifying language as well as a unifying currency between the lands he conquered. Alexander the great encouraged the mingling of cultures between the West and the East. Debates still continue today to on whether Alexander wanted to better the world or whether he simply wanted to rule it. Either way, his legacy in Asia is indubitable.He was able to found at least 70 cities in both Asia and Africa. Alexander also established many trade routes in order to establish better economic flows between East and West which enriched both sides. Of the three men, I also believe that Marco Polo was able to affect the development of Asia the least. This is because all he was really known to have done was to travel and d ocument his travel along the Silk Road to China. I am not undermining the efforts of Marco Polo but in comparison with Alexander the Great and Genghis Khan’s contributions to Asia, he can easily be said to have contributed the least to the history of Asia.I believe that if it hadn’t been Marco Polo, someone traveling along the Silk Road would have eventually documented it too and it would have been their book that would have increased curiosity and interest in Asia. Marco Polo was by no means the first traveler along the Silk Road. However, he was the author of the most well-known book about travel to China. As a result, he has held a position of esteem in history. However, the efforts of Alexander the Great and of Genghis Khan in developing Asia far outstrip that of Marco Polo’s thus my belief that he has the least important role in the development and progress of Asia.Comment on Patrick Carter’s response: Genghis Khan was not only a conqueror bent on im proving military skills and on expanding the territory of his kingdom. Many negative impressions of Genghis Khan and his Mongolian Horde persist until today. However, it’s also true that he left many positive legacies for Asia. For one, he was responsible for the cohesion of the Silk Road. This allowed for the creation of better lines of communication and trade between the West and the East. Also, he was much like Alexander in that he tolerated different religions. This would explain why the religions of China persisted even after the Mongols ruled there.Genghis Khan was a strong leader who passed on his belief systems and passion to the Mongol rulers who came after him. Although Carter is right in saying that Marco Polo’s travels and writings increased knowledge about the East, this knowledge was only highly significant to those in the West. Development of Asia was not dependent on having the Western society learn more about Eastern customs and practices. Thus althoug h Genghis Khan was a military man with violent tendencies, I still believe that he was more able to enhance the growth of Asia as opposed to Marco Polo. QUESTION # 3 Response:The Mughal Dynasty was the ruling power over India around 1526-1720 while the Ming Dynasty ruled China during 1368-1644. The two dynasties overlapped chronologically and in terms of their contributions to both India and China, there have also been many similarities. Some of the major architectural works in both countries were created during these periods. The Taj Mahal and the Forbidden City are two of the most popular, although definitely not the only, structures from the Mughal and Ming Dynasty. Both dynasties showed a flourishing of the arts. Literature, music, and language grew and developed during both dynasties.Trade and economy also developed during both dynasties. In the Mughal dynasty, but not in the Ming dynasty, religion also flourished as the Mughal emperors were tolerant of different religious syst ems. With regards to economics, development was also different in form. In the Mughal dynasty, trade flourished thanks to the trade routes established to the Arabic and Turkish lands. In the Ming dynasty, on the other hand, economy flourished as a result of an imposition of higher taxes on richer individuals and redistribution of wealth and land to the poorer citizens.The Mughal dynasty was also able to adapt a new form of government, one that was centralized. This was not previously practiced in India. The Ming dynasty, on the other hand, simply adopted the form of government taken by the past dynasty, the Yuan Dynasty. In my opinion, both dynasties were able to contribute much to their respective countries. However, I also believe that the Mughal Dynasty contributed more to the present day life of India as opposed to the Ming Dynasty.Centralized government, tolerance for religion and the architectural works created during the Mughal Dynasty continue to permeate the lifestyle of th e citizens of India today. Also, the legacy of the Mughal Dynasty were unique to them. No dynasty before them were able to inspire such radical and important changes in India. The Ming Dynasty, on the other hand, was not the only dynasty to encourage the flourishing of arts in China. Its economic reforms were also not radically astounding that they changed the way of life of the Chinese up to this day. This is not to say that the legacy of the Ming Dynasty is irrelevant.It is simply an argument that it was not a greater cause of change in China as compared to the Mughal Dynasty’s effects on India. The Forbidden City, one of the greatest architectural works during that time, also had counterparts in past dynasties such as the Great Wall and the Great Canal. Visuals and literary works were also equally distributed across dynasties. It is my belief, therefore, that the Mughal Dynasty was able to contribute more to India. Comment on Shane Coursey’s response: Simply enumera ting the different aspects of both dynasties does not serve the purpose the response was supposed to have.It is not clear from this response in what ways both dynasties are similar and in what ways they are different. Yes, both dynasties are great in their own right but there is still a point of comparison with regards to which was able to contribute more to their respective countries. A dynasty, being a ruling power in a given country, is unique to that country and will therefore have striking differences from other dynasties within the same country and across dynasties of different countries. This should be the main thrust of the response.An analysis of which of the two dynasties was able to give more to either India or China. It is not a discussion of what these dynasties brought but rather, it is a discussion of how one fared in comparison to the other. In my opinion, India’s Mughal Dynasty fared better than China’s Ming Dynasty. This is seen when one dissects the aspects of both dynasties. There are clear differences both in economy and style of government. In terms of art and literature, both flourished but when placed in the context of the past Chinese dynasties, the Ming dynasty was not unique in this flourishing of the arts.Thus the Mughal Dynasty was able to contribute more to present-day India and its culture as opposed to the Ming Dynasty and present-day China. QUESTION # 4 Response: China, Korea, and Japan are thre Asian countries that are inextricably linked in terms of cultural roots. There are those that claim that all three nations are derived from an early form of Mongolian ancestry as the Mongols were very much scattered across Asia in the earlier parts of history. However, all three nations would also claim to have religious origins, believing themselves to have descended from gods, thus rejecting what common ancestor they might all have had.In terms of culture, however, it is very clear that both Japan and Korea have Chinese roots. Japan’s link with China may be explained by the fact that it was once colonized by mainland China during its early history. As a result, Japanese today are seen to utilize Chinese characters in their Japanese alphabet. Some games in Japan have Chinese origins. An example would be the Japanese game called Go which was actually derived from the Chinese board game Wei Ch’i. Korea, on the other hand, may be linked to China due to its proximity. The colonization of Korea by Japan may have also been a bridge for cultural transfer.There have also been numerous Chinese immigrants to Korea over time which may also explain the Chinese roots that Korea has today. Evidence of Korea’s link to China is the meditative practice of Son which was derived from the Chinese meditation of Chan. On another note, this also has a version in Japan which is called Zen. Despite similarities between the three countries, the differences between them remain clear. Because of Japan†™s isolation from the outside world, they were able to develop a unique culture separate from China and Korea. China’s long uninterrupted history has also assured it a unique identity.Korea, on the other hand presents a unique mixture of Chinese, Japanese and Mongolian culture based on the unique history of Korea, itself. Today, all three countries are on tenuous grounds with regard to their relationships. However, South Korea and China would seem to be more aligned as agreements between the two countries are under discussion. Japan and China, however, are finding it hard to look eye to eye in many issues as they have numerous controversies regarding economics, politics, and even technology. Comment on Nhia Francis’ response: The response failed to address the link between Korea and China.Although the relationship of China and Japan is clearer, there are links between Korea and China. How did the exchange in cultures occur? What mechanisms brought about the belief th at Japan and Korea have Chinese roots? Is it in terms of ancestry or is it simply because of the closeness of the cultures they exhibit? I agree that many of the cultural practices of Japan have derivations from China. However, does this indicate that Japan has Chinese roots? Or does it simply mean that their cultures are similar? Also, the relationship of the three countries today should be analyzed.

Wednesday, October 23, 2019

How Will You Avoid Plagiarism Commerce Essay

Leadership is a quality to direct the people but what is more of import than an ability to direct is to procure obeisance from the audience about that way. Peoples are a crowd and to carry and actuate them to travel for something jointly is the undertaking of leading. A leader knits these people into a squad and so steer how to move in integrity. A leader motivates his squad with his action, personality and personal appeal to follow and execute the undertaking given whole heartedly. However, this function of leading is excessively general and seems easy to execute. This undertaking becomes more and more hard when there is a demand of persuasion to travel for martyrdom. In uniformed services, be it arm forces, constabulary, fire brigade or any other, the employees are non merely like any other employee in civil set ups. Their functions and responsibilities are different from all the others and hence needs a different kind of motivational degree to execute their hazardous responsibilit ies. It must be kept in head that during the public presentation of responsibilities, there is a hazard of life which is otherwise negligible in any service other than those mentioned above. UK constabulary is one of the most professional constabulary force around the universe and is known for their professionalism, dedication, public presentation and motivational committedness toward their responsibilities and state as a whole. Like any other force, it needs motive to transport on its committedness degree. On organisational degree, there are a figure of motivational factors and theories which are working to maintain this motivational degree at the top of the universe, but there is another factor which provides a roadmap for the organisation towards professional committednesss. This is leading. Leadership is the beacon visible radiation for the employees and a leader by his stature, committedness, and energy to execute his responsibilities impress upon the other employees and actuate them for the martyrdom in public presentation of their responsibilities. On many cases there are a figure of known leaders in the history of UK patroling who have provide a motivational base for the employees and the impacts of the same travelled a long manner and kept the constabulary section proud for times to come. The function of leading has a relationship with the motivational degree of the organisation.3. Preliminary Review of the LiteratureGive a brief critical reappraisal of the literature that you have read in composing the proposal and explicate how these mentions relate to your undertaking. Do n't bury to give a list of beginnings used ( a lower limit of 6 ) – usage the Harvard Referencing system. Have you a conceptual model? If so, include. Justify the demand for the research in relation to the literature you have reviewed.. Motivation has a long history among states, ground forcess, offices and squads. Psychologically, human ecrus in hunt for grounds to execute any undertaking and he may happen it in faith, responsibility or cause. But for the grounds he has to be convinced about the action he is traveling to execute. It needs motive and encouragement. There is a batch of literature available on motive in signifier of theory X and Y, Malsaw ‘s theory of demand and hierarchy of demands. Similarly there are theories approximately leading as great event theory, trait theory etc to specify the function and nature of leading. Role of Leadership in motive is farther deliberated at that place. Robbins construct of motive, 1999 forwards the followerss ground for motive: All physical activity is preceded by mental action of some kind. All behavior is end directed and aims to accomplish some coveted province of personal businesss. Persons seek to maximize pleasance and minimise hurting and un-pleasantries. Similarly, Motivation can be considered as the rousing, way and care of human behavior toward achieving some end † ( Buelens et al. 2006 ) To increase motive among the employees D. McGregor ( 1960 ) finds two utmost logics. One as theory and the other as theory Y. harmonizing to theory Ten it is natural for human to dislike work and they will withstand the work whenever they will hold the chance. But in theory Y he finds that it is natural for human existences to work as they need nutrient and slumber. Merely motive they need is acknowledgment of their work. These both theories have their ain virtues and demerits. In leading theories, these are the leaders who perform motivation tools and are polar for the success of any organisation. Leader might be born or made but the common trait they must hold is their bid over their people and to procure their obeisance.4. Research Questions and AimsHere you should compose your research inquiries as they emerge from the background and critical literature reappraisal. Develop these into 3-5 specific research aims that begin with toaˆÂ ¦ and usage higher degree verbs e.g. to place, explore, measure, look into, explicate, depict, etc.Purposes and aim of the research:In this survey our chief focal point remains on the relationship between motivational degree of an organisation and function of leading. This survey is based on instance survey of UK police section and will stay chiefly focal point to the motivational theories being applied in UK constabulary section, leading theories being practiced and function theoretical accounts of the constabulary sec tion. In instance of these function theoretical accounts, we will look into their manner, theoretical accounts of leading, personal part toward the motivational degree of organisation and part in development of leading theoretical accounts and theories with specific mention to patrol force. In order to accomplish the intent and to avoid any divergence during the survey, following purposes and aims has been defined: Study the motivational degree of the employees in UK constabulary section as comparison to other forces and so far as possible a comparative analysis of UK police section ‘s motivational degree with a few others. Motivational theories and application of these motivational theories in constabulary section as comparison to other services which are working in the civil side and corporations. Leadership theoretical accounts and survey of the best applicable theoretical account of leading for a force like UK constabularies section Study and rating of function of leading in motive particularly in constabularies force Role theoretical accounts in UK constabularies and their imprints on the section In order to accomplish these purpose and aims, we will look profoundly in the established organic structure of literature in general and for constabulary and other armed forces in peculiar.Research inquiry:In order to maintain the survey focal point and consequence oriented, following research inquiry has been framed: Does the leading motives the employees to in accomplishment of professional and national responsibilities?5. Research PlanThis is the most of import subdivision. A clear description of the three stages of the Research Plan is required: Perspective/general attack Design for run intoing your aims Data Collection Methods What is the entree and trying scheme ( including sample Numberss ) ? How will the informations be analysed and presented? What are the restrictions of your research? Comment briefly on cogency, dependability and generalisability. Note: This subdivision is non meant to be a reappraisal of the literature on research methods by and large.Research methodological analysis:In our instance there are two research methods which might be applied as per literature of the research methodological analysis in order to specify the way and tools of research to continue farther. Choice of these methods is chiefly dependent on our purposes and aims defined for the intent of the survey. In visible radiation of these purposes and aims we have to choose the method as to positivism and interpretism. Interpretism is method to construe the occurrences traveling on around us and to explicate the same and really much applicable in explicating natural occurrences. On the other manus, positivism is believed to be applicable in all those instances where research worker wants to explicate the insouciant relationship between two dependent variables and aid in theory edifice procedure in the terminal. â€Å" Positivism has a long and rich historical tradition. It is so embedded in our society that cognition claims non grounded in rationalist idea are merely dismissed as a scientific and hence invalid † ( Hirschheim, 1985, p.33 ) In our research, we have selected the method of positivism being most applicable in our instance.Research Approachs:Research attacks are meant to specify the agencies and methods to carry on a research so that a concrete program for the executing of the research plan could be conducted in the most befitting mode. A research attack helps the research to travel for techniques of informations aggregation and analysis thereof, reading of consequences and a aid to border attendant theories. ( Collin & A ; Hussey, 2003 ) There are two types of attacks in this respect. One is qualitative and the other is quantitative. In researches where there are state of affairs and researches to specify and happen qualitative relationship between the two factors and inductive theoretical account of thought is followed. It is affirmatory instead than confirmative in nature. ( Saunders et al, 2007 ) . Whereas quantitative attack is chiefly meant to prove the hypothesis through experimental ways by agencies of facts and figures put into the established theorem to prove their cogency. Quantitative research is believed to be the best where quantifiable figures could be generated like natural scientific disciplines. In our research faculty, the best option as to near toward the research is qualitative method. In our research, we are aimed to attest the research inquiry as to avowal of relationship between two abstract things, i.e. , leading and motive and to prove relationship between the two. Quantitative attack emphasized on the confirmation of hypothesis through scientific methods like experiments and are often been used in scientific research particularly in natural scientific disciplines. In our instance, we have adopted the attack of qualitative research.3.3 Research Strategy — Surveies:In research doctrine, the basic parametric quantities of research attack, tools and methods have been discussed. Research scheme is the pant and package of that research design and it focuses on the choice of informations aggregation tools to look into the affair and to fulfill the purposes and aims of the survey already specified. As we have adopted for positive design of the research, maintaining i n position the qualitative attack, the appropriate manner of informations aggregation in this instance will be studies. My basic tool would stay interviews and studies.3.4 Data Collection method:Data Collection is the pivot for successful and consequence oriented research. A information compromised survey leads toward catastrophe and ailment founded consequences and it is hence emphasized by the research workers for a healthy and reliable informations aggregation activity in any research. Data are of two types: Primary informations and Secondary informations. Primary information is one which is collected for the first clip and is specific for the intent of survey. It is ever to the point and its aggregation Techniques corresponds with the purposes and aims of the survey. Whereas, in instance of Secondary informations, the information is collected ab initio for some intent other than the research. Secondary beginnings are available in signifier of statistical studies, electronic info rmation bases, libraries hunts, books, diaries etc. For the intent of this research chief focal point shall stay on primary informations aggregation through studies in signifier of questionnaire. However, wheresoever required, adequate aid from the secondary beginnings will be utilized to the best of this research.3.5 Strengths of the Methodology:The truth of consequences of a research predominately depends upon the methodological analysis adopted. No 1 can deny the importance of methodological analysis. It is the glass through which a research worker sees the truth behind the dust of intuition and goes beyond the universe of what and why ( Burks 2001 ) . Methodology adopted in this instance is based on qualitative research and conducted through the tool of Surveys. In this method, research worker has a direct entree to the individual under survey and all looks and behavior is known to him. Although, it would be subjective to cipher behavior of the topic under survey but in this instance disciplinary steps and extra information, if required, are possible to recover and to do the record heterosexual. As in this survey, study is to be conducted through questionnaire prepared for this intent but still the last inquiry is kept unfastened to measure the behavior every bit good extra information topics want to supply. The first manus cognition and accent on primary informations makes this survey dependable and intimate.3.6 Restriction of the methodological analysis:There is a factor of confidentiality which might move as confining factor for the survey.6. Ethical ConsiderationsWhat we are looking for here is a treatment of any ethical issue s raised by your peculiar proposal and how you propose to manage them. You will necessitate to admit and follow the There are no evident ethical issues foreseen to originate out of our proposal.7 Timetable and any particular resources requiredInclude a Gantt chart. Alert us to any peculiar jobs you are likely to confront.Time frame:ActivityFour Calendar month1234123412341234Read LiteratureTenTenFinalize AimsTenTenRead methodological analysis literatureTenTenProposalTenTenCase surveiesTenTenTenTenGather DataTenTenTenTenAnalyze informationsTenTenTenTenUpdate literature readTenTenDraft to supervisors FeedTenTenRevision DraftTenTenPrint & A ; BindTenSubmissionTen